2. Use UPPER and lower case for general content as the use of all-capital text is difficult to read. Avoid using a mixture of type/font styles. Make it obvious to the viewer how to progressively view the poster. The poster generally should read from left to right, and top to bottom.
3. Use photos, cartoons, figures, tables, diagrams. Label them. Graphs and pictures are preferred to tables, and tables are preferred to text.
4. Leave some open space in the design. An open layout is less tiring to the eye and mind.
Figure 1: Conventional layouts for a poster. Long panel at top-center is title/author banner. Individual panels can be connected by numbers and arrows. Also, note the use of space between panels to achieve visual appeal.
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